We collaborated with several companies on a major sign installation in downtown Milwaukee this summer. Jeff Wooten, Editor of Sign Builder Illustrated (SBI), chronicles this story involving two new rooftop 40-by-40-foot, 300-pound sign face graphics. The project scope also included a massive structure to support two monster graphics.
Check out the exciting story behind this sign project that was two years in the making! And thanks Jeff for telling the story so well.