Recently, Children’s Wisconsin in Milwaukee is needing wayfinding updates and has awarded #SignEffectz to complete the job.
Children’s Wisconsin adopted its current name following a rebranding effort in 2019, transitioning from its previous name, Children’s Hospital. “The evolution of our name better describes the multitude of ways we serve kids and families, and shows just how far-reaching we’ve become since our founding 125 years ago,” Tricia Geraghty, chief marketing officer for Children’s Wisconsin, said in a statement.
Navigating hospital wayfinding is familiar terrain for #SignEffectz. Explore our track record, which includes previous projects such as Froedtert Hospital Brand Refresh and Wayfinding Signage for Milwaukee Regional Medical Center (MRMC).
Children’s Wisconsin Contracts Sign Effectz
Children’s Wisconsin contracts #SignEffectz for its wayfinding updates and revitalization efforts. While this may be a small project, it opens up substantial opportunities within the hospital sector. #SignEffectz will be revitalizing signs around the medical campus, and adding additions to the medical campus that neighbors MRMC.
What’s in Store:
- Panel replacements
- Transition to Children’s Wisconsin Branding
- Overhead wayfinding
- Street-level signage
- Removing and adding new labels on panels and signs
- LED lighting upgrade
Importance of Wayfinding Systems
A hospital wayfinding system is a means of familiarizing users with their surroundings with the goal of simplifying recurring visits. Traveling to a hospital is already stressful, and having a properly executed wayfinding system can reduce the patient’s stress level, help them arrive at appointments or surgeries on time, and provide visitors more time with their loved ones. 
At #SignEffectz, we understand navigation can be simplified with the creative use of colors, unique lighting, or symbols. We have a keen eye for optimizing sight lines and using LED lighting for seamless visibility. We look forward to this upcoming project to help make the experiences of both visitors and patients at Children’s Wisconsin smoother and more convenient.
Turnkey Solution Provider
#SignEffectz understands every project has unique safety concerns, wayfaring requirements, and environmental conditions. We have the signage solutions, large and small, to address all of your needs. If you’re ready to take the leap with us, request a quote here.
